If you run a clothing company, you know there’s a lot of competition out there. Quality photographs of your apparel products taken in a fashion photography studio can set your merchandise apart. This will help you create the reputation you’ve been looking for and strengthen your brand image.

While taking photos may seem straightforward, numerous factors must be considered to create the best photos for your products. A strong concept, creative brief and a team with necessary skills are essential for successful fashion photography session. However, many other technical and creative factors contribute to getting the best possible pictures.

For the sake of your eCommerce business, hiring professional fashion photographers should be an integral part of your business plan. At ISA AYDIN Commercial Product Photography, we know it’s important to show your products in their best light. We offer various clothing photography techniques to help you achieve the branding look you’re after. Not sure what technique will suit your business and merchandise best? Here are a few of the clothing photography backgrounds and approaches we use most frequently.

Versatile and cost-effective, flat lay clothing photography has become a staple in eCommerce businesses. These photos are pleasing to look at, allow your potential customers to imagine the apparel in action, and the clothing photography studio needs to be set up just one time.

Flat lay clothing photography also removes the added expense of hiring a model and gives the photographer total control over the apparel photography session.

Multiple backgrounds are available for flat lay clothing photography sessions. These backgrounds can help support your brand image and include subtle textures like wooden planking or beadboard, and classic, solid colors that make your merchandise the star of the show.

Using models to showcase your merchandise helps clients see how the clothing fits and looks on a real person. Featuring a variety of models with different shapes and sizes gives customers a better idea of how the apparel will look on them. We offer over 400 freelance models for your fashion photoshoot, ensuring you find the perfect fit for your brand.

When you hire a fashion photographer, you’re making a strategic investment in your brand’s visual identity. In today’s competitive landscape, it’s crucial to stand out, and nothing does that better than high-quality, compelling imagery. Hiring a fashion photographer for a session-based shoot gives you flexibility and a wealth of content, from crisp e-commerce photos to engaging 4K fashion videos. Equipped with state-of-the-art equipment and an eye for detail, a professional fashion photographer captures the essence of your brand, elevating your market presence. So, if you’re aiming to make a lasting impression, hire a fashion photographer to bring your vision to life.

A paramount advantage of opting for a session-based fashion shoot over the traditional pay-per-image model is the amount of content you obtain. With a session, every image captured is yours to keep. Tailor the post-production process to your needs: opt for comprehensive editing, minor tweaks, or even leave them in their organic glory. Many of these untouched photos are Instagram-ready, exuding authenticity.

Furthermore, session-based photography opens the gateway to RAW format images. For marketing professionals and those keen on integrating these visuals into design and promotional content, RAW images are invaluable. In a pay-per-image structure, acquiring these RAW files can sometimes double your expenses, costing as much as the edited picture itself.

Wondering if you can bring your own model to the shoot? Absolutely! Session-based photography emphasizes adaptability, allowing you to involve models, whether they’re sourced from our network or brought by you. That said, while this sounds enticing, there’s a catch to consider.

If your chosen model isn’t a pro in posing, it might not be the budget-friendly option you envisioned. Novices in front of the camera may need more guidance and patience, translating to extended shooting hours. While a pro can nail that perfect pose in just a few clicks, someone less experienced may need repeated takes to capture a single standout frame. The result? Potentially higher costs per image since you spent more time to get a perfect shot. That’s why we created our own network of freelance models where you can pick your models for your fashion shoot. Currently, we have 400+ models.

Diving into a fashion photography session and wondering what’s part of the deal? Here’s a breakdown of everything you can expect:

• The Fashion Photographer: Our dedicated expert, equipped with the skills to bring your vision to life.
• Studio Space: A professional environment optimized for high-quality captures.
• State-of-the-Art Equipment: Ensuring every image is of the utmost quality.
• Diverse Color Backgrounds: Catering to different moods and themes to resonate with your brand’s aesthetic.
• Props: Enhancing the depth and context of your shoots, making each frame tell a story.
• Cutting-Edge Photo & Video Cameras: Harnessing the power of the latest technology for crisp visuals.
• Best Lighting Setup: Crafting the perfect ambiance, from soft glows to dramatic shadows.
• A Photo Assistant: On standby, aiding the photographer in setups, changes, and ensuring the shoot runs seamlessly.

With all these inclusions, you can be confident that each moment is geared towards capturing the essence of your brand in the most stunning and professional manner.

Considering adding motion to your fashion product listing? We’ve got you covered! Our skilled fashion cinematographer with a top-tier cinema cameras are capable of capturing stunning 8K footage. When it comes to delivery, you have options: receive your videos in striking 4K resolution, color-graded to perfection, or opt for the incredibly detailed 8K RAW format. The choice is entirely in your hands, ensuring the final product aligns seamlessly with your fashion brand’s vision and requirements.

Looking to maximize your fashion session with both stills and motion? Absolutely, it’s doable! You can indeed combine photo and video captures within a singular session timeframe.

But a word to the wise: switching gears from photography to videography isn’t an instant swap. The transition involves reconfiguring the setup, notably the lighting arrangements and specific camera configurations. Such adjustments are essential to ensure optimal quality for both mediums. Typically, this changeover might take up around an hour to two hours of your booked slot.

So, if you’re planning to utilize this dual approach, it’s prudent to factor in this extra time to get the most out of your session.

Certainly! If you’re looking to diversify your fashion brand content with Animated GIFs or delve into the captivating world of stop-motion videos, you’re in the right place. Our studio is primed to facilitate the creation of these dynamic visuals during your designated session.

However, a couple of pointers to remember:

1. Editing Costs: Crafting GIFs or stop-motion videos requires specialized post-production. This editing aspect comes with its own price tag and isn’t bundled into the session fee. After your session, we’ll work out the specifics of these additional charges.
2. DIY Editing: Prefer to take the creative reins into your own hands? We’re flexible! If you’re confident in your editing prowess or have a trusted team for the job, you’re free to manage the post-production process independently.

Whichever route you opt for, rest assured that our goal is to assist you in producing engaging and dynamic content that aligns with your vision.

In today’s saturated market, your brand’s distinctiveness lies not just in your products, but in how they’re portrayed. Enter our cutting-edge approach to fashion photography—a harmonious blend of art and technology that sets a new standard in visual representation.

Where many studios tread the path of the ordinary, we’ve carved a niche marked by extreme color and lighting precision. Our commitment to authentic color reproduction and exquisite lighting sets us leagues apart.

Every clothing shot benefits from our association with Broncolor, Switzerland’s pride in commercial photography lighting. With the world’s most accurate lighting systems at our disposal, your products aren’t just highlighted; they’re celebrated in their truest hues and intricate details.